A useful distinction
The person publishing a recommendation may differ from the merchant selling the product and a network administering reporting. The exact arrangement varies. Identifying these roles helps locate the correct source for a product question, programme rule or report definition.
Put it into practice
Make a private role map from the actual programme’s documents. Record where terms, reporting and support are supplied. Avoid assuming that one party can answer every question or that a network listing independently verifies the claims in a publisher’s recommendation.